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Stewart, Cooper & Coon, Inc.
January 2014 to December 2014
Purpose
Job Spotlight is a Stewart, Cooper & Coon supply and demand data resource focusing on specific titles and geographies. This tool is designed to assist you as you outmaneuver your competition.
The data are designed to give you a view of the market and competitive trends for senior-level positions. By identifying your competition, as well as who is seeking talent for this level of executive employment, you will be better positioned to take advantage of this knowledge and plan your search strategies accordingly.
Report Focus
For all of you Vice Presidents of Advertising, here are some facts for the period of January 2014 to December 2014. During this period, there were 2811 active candidates looking to secure a position as a Vice President of Advertising, and there were 6212 job postings during that same time period. In other words, there were 3403 more job openings at this level than job seekers and 10,3584 in the Total Available Workforce for Vice Presidents of Advertising throughout the United States.
A job posting is a channel through which human resources or a recruiter posts all of its available vacancies on job boards or internally in order to give an opportunity to its existing employees or outside competition. Competition is getting hotter. What are you doing to sharpen your edge to secure that Vice President of Advertising title?
Demand/Job Posting Trends: Active Workforce Trends Over the Last 24 Months
The demand for Vice Presidents of Advertising has been on the decline recently after several months of steady growth.
Salary Range for Vice President of Advertising During the Sample Period
$92,000 25th Percentile
$140,000 50th Percentile
$175,000 75th Percentile
$139,213 National Average
Companies Posting Jobs
Below are the top 10 companies posting Vice President of Advertising positions as open during this time frame and the number of jobs listed during this time period. Of course, there were many more companies, but these are in our reporting database.*
Top Job Titles Posted By CompaniesTop Cities with Job Postings for Vice President of Advertising in the Last Two Years
Relocation Data
The percentage of Vice Presidents of Advertising who are willing to relocate is low; this may be the edge you need.
Experience & Education Levels for Executives Searching at the Vice President of Advertising Level
Based on the 281 active job seekers searching for the Vice President of Advertising position in Baltimore, Maryland, the following graph shows us that the highest percentage of job seekers for this position are those with 21+ years of experience is 33.2% and the lowest percentage of experience is 0–2 years at 2.3%: 
The most common education level is a Bachelor’s Degree: 
*Data Source and Use Notifications 1) The supply data set is a combination of job seeker activity generated on CareerBuilder.com and CareerBuilder niche sites. This includes all candidates who a) create a new resume, b) apply to a job using a saved resume and/or, c) modify a resume. 2) Demand data set is the count of job postings across the Internet from multiple websites, provided by Wanted Technologies. The figures contain no duplicate records from any database; as a result, the number is the accurate set of job postings for our job search. 3) Labor Pressure is the percentage of supply versus demand. 4) The total available workforce data is in lieu of the 135 million worker profiles that CareerBuilder’s partner, EMSI, consolidates and categorizes into the Standard Occupational Classification system. 5) No person, company or entity may sell, transfer or assign the report or any of the data provided in same to any third party without the express written authorization of Stewart, Cooper & Coon. No person, company or entity may remove or modify any branding, marks, copyright or trademark notices, or any other notices or disclaimers set forth in any of this data or report without Stewart, Cooper and Coon prior written consent, or otherwise modify the data or the contents of this data or this report in any way so as to falsely or otherwise misrepresent its content. Data and graphs supplied by CareerBuilder.